Fray

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SHOP FRAY SHOP BABES

Mixing unique pieces with everyday staples.

Let’s ensure you feel confident in your next look. Get styled head to toe in Fray!
WISC MALONE CREWWISC MALONE CREW
WISC MALONE CREW Sale price$86.95
Sold outWISC EASLEY CREWWISC EASLEY CREW
WISC EASLEY CREW Sale price$76.95
DORO JACKETDORO JACKET
DORO JACKET Sale price$79.95
WISC VARSITY JACKETWISC VARSITY JACKET
WISC VARSITY JACKET Sale price$149.95
Product Sale price$49.99
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Product Sale price$49.99
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Product Sale price$49.99
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Product Sale price$49.99
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Product Sale price$49.99
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Product Sale price$49.99
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Product Sale price$49.99
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Product Sale price$49.99
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Girl, it’s time you treat yourself!

Spring has sprung! What better way to kick it off than with new pieces to add to your closet

Smiles & styles for your littles

Grab one-of-a-kind pieces to make your little ones stand out this season

Let’s be friends, girlie

My goal for Fray has been the same since day one. Adding unique, one of a kind, quality pieces to your closet that stand out & make you feel amazing! Since then we have expanded our selection to not only you but to your littles as well! We figured why not dress the whole family... Fray Men's? You never know what we are up to next!

Meet Morgan

Bespoke

Clothing and modern accessories hand-picked by a fellow little mama.

SHOP WOMEN'S CLOTHING

AUTHENTIC

Decorative piece and home goods for the homiest, yet styled house.

SHOP HOME GOODS

One-of-a-Kind

Curated clothing, accessories, and toys for boys and girls of all ages.

SHOP BABES

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New Arrivals

WISC MALONE CREWWISC MALONE CREW
WISC MALONE CREW Sale price$86.95
Sold outWISC EASLEY CREWWISC EASLEY CREW
WISC EASLEY CREW Sale price$76.95
DORO JACKETDORO JACKET
DORO JACKET Sale price$79.95
WISC VARSITY JACKETWISC VARSITY JACKET
WISC VARSITY JACKET Sale price$149.95
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Same Week shipping

Orders ship within 1-2 business days!

Top-notch support

Need help? We're here for YOU!

Satisfied or Refunded

Easy returns and exchanges.

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We'll help you look and feel your best!